SEATTLE — Starbucks celebrated the opening of LGBT Pride week in Seattle on Monday by hoisting an 800 square foot rainbow pride flag over its Seattle headquarters.
“A gesture as simple as flying a flag might not seem like much on face, but it represents another step forward for the LGBT community as companies all around Seattle both recognize and celebrate the LGBT community,” said Seattle Pride, in a statement.
“The flag flying over their headquarters will welcome thousands of visitors coming to Seattle to celebrate Pride this week and is a testament to the support Starbucks has shown the LGBT community over the years,” said Adam McRoberts, Communications Director for Seattle Pride.
This is not the first time Starbucks has made a very public declaration in favor of the LGBT community. In 2012, the Seattle-based coffee retailer joined a number of Washington state companies in endorsing marriage equality.
In 2013, Starbucks chief executive Howard Schultz defended the company’s decision to support same-sex marriage, and told investors that if they weren’t on board,they could sell their stock and go elsewhere.
“Given our public stance on diversity and inclusion of all people, particularly on this issue, it makes sense to raise the flag in celebration,” said Lucy Helm, Starbucks executive vice president, general counsel and secretary, in a statement Monday. “Being open, inclusive and forward-thinking is at the core of what Starbucks is about.”
This year, Seattle Pride marks it 40th anniversary.